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Google keeps its one-trick pony healthy
(CNET via Yahoo! News - Jan 22, 2009)
Google gets knocked for being a one-trick pony--the vast majority of its revenue comes from search advertising--but its strong fourth-quarter results showed what can be done by making sure cultivation of that business isn't hurt by diversification efforts.
British panel OKs 'No God' bus ads
(USA Today - Jan 22, 2009)
Rejecting protests by Christian groups, Britain's advertising watchdog agency has given the go-ahead to a campaign to plaster atheist signs on hundreds of buses and other vehicles across the country.
Google sales jump 18%
(CNN Money - Jan 22, 2009)
Internet advertising behemoth Google continued to show strong sales and profit against a thorny economic backdrop.
Google beats Wall Street quarterly expectations
(Reuters via Yahoo! News - Jan 22, 2009)
Google Inc posted strong fourth-quarter earnings on Thursday, beating Wall Street forecasts, as its Web search advertising business remained strong despite a bleak economy.
ADVERTISING INFO
(St. Petersburg Times - Jan 22, 2009)
Prices quoted are for display ads only Each page is divided into 30 blocks The price is determined by the number of blocks the ad occupies. For example:
Socializing Advertising
(WebProNews - Jan 22, 2009)
In these uncertain economic times, advertisers need to make their ads count if they don't want to throw away precious dollars on ineffective Internet advertising. Online advertising is still a great way to market your business, as it is highly targeted, and can provide both an unparalleled branding appeal and instant conversion (depending on the nature of the ad). But effective ads must be ...
Saatchi & Saatchi to spice up Kosovo's image
(AP via Yahoo! News - Jan 22, 2009)
Kosovo officials say the Saatchi & Saatchi advertising company has won a contract worth euro5.7 million ($7.3 million) to improve the country's international image.
Birmingham Advertising Agency Big Communications Launches New Web Site
(Centre Daily Times - Jan 22, 2009)
Big Communications , one of Birmingham’s top full-service advertising agencies, recently launched a completely redesigned Web site, www.bigcom.com . The site has earned chatter in the industry for tossing out high-concept flash design and instead using the blog publishing application Wordpress.
Innovid Launches New Form Of Video Advertising: The Clickable Canvas
(TechCrunch - Jan 22, 2009)
A lot of experimentation with video advertising on the Web is going on these days. Today, an Israeli startup called Innovid (see earlier coverage ) is doing its part to help advertisers move away from the pre-roll with technology that allows for things like virtual product placements inside videos and turning entire surfaces into clickable canvases. In the demo video after the jump, for ...
YouTube to partner with big media on advertising
(CNET - Jan 22, 2009)
Google-owned YouTube plans a new program to share advertising revenue with big media companies, TechCrunch reports.

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