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quadrantONE and BAT Partner to Bring Athlete Endorsements to Premium Online Newspaper Advertising
(dBusinessNews.com - Mar 9, 2010)
IRVINE -- Brand Affinity Technologies, Inc. (BAT), the company reinventing endorsement marketing, and quadrantONE, a joint venture of four major media companies that focuses on advertisers seeking prime audiences and national reach, have partnered to bring endorsements to premium online newspaper advertising.
Star Tribune names new advertising chief
(Minneapolis-St. Paul Star Tribune - Mar 9, 2010)
The Star Tribune has named Jeff Griffing as its new head of print and digital advertising.
School Districts Consider Advertising
(ClickOnDetroit - Mar 9, 2010)
School districts strapped for cash are becoming advertising hosts to drum up revenue.
Three from DDB Worldwide Make 'The Creativity 50' in Advertising Age
(PR Newswire via Yahoo! Finance - Mar 9, 2010)
DDB Worldwide's Matt Ross, Matt Oxley and Andreas Dahlqvist have been named to the "The Creativity 50," the annual compilation from Creativity and Advertising Age featuring the people and companies that have had the biggest impact across the creative culture landscape.
Lifelock pays millions in false advertising case
(NBC 26 Augusta - Mar 9, 2010)
An Arizona company that promised to protect consumers from identity theft has agreed to pay $12 million to settle false advertising claims brought by the Federal Trade Commission and 35 states.
Gaston schools paste advertising on activity buses
(The Gaston Gazette - Mar 9, 2010)
Advertisements will start popping up on school activity buses this month. Gaston County Schools is the first school district in the state to allow ads on activity buses. It’s illegal to have advertising on yellow school buses. The ads must be...
Citysearch Invests In OrangeSoda, Launches Online Local Advertising Service
(socalTech.com - Mar 9, 2010)
West Hollywood-based Citysearch, the online local business guide owned by IAC, announced today that it has launched a new online advertising service for local businesses called CityGrid Complete. According to Citysearch, it made an investment in OrangeSoda to build the new service. OrangeSoda is a provider of online search marketing services and search engine optimization. Financial terms of the ...
Digital spend to beat print advertising this year: Outsell
(DMNews - Mar 9, 2010)
Companies will spend more on digital and online marketing than print advertising for the first time in 2010, according to projections from Outsell, a research and advisory firm for publishing and information companies.
Turkeys leading business groups launched a Europewide advertising
(Turks.US - Mar 9, 2010)
Turkey’s leading business groups yesterday launched a Europewide advertising campaign to promote the country’s EU candidacy amid last-ditch diplomacy ahead of a Thursday EU summit in Copenhagen.
LifeLock, FTC & State Attorneys General Agree to Advertising Standards
(redOrbit - Mar 9, 2010)
TEMPE, Ariz., March 9 /PRNewswire/ -- LifeLock, Inc., the industry leader in identity theft protection, today announced that it has signed an agreement with the Federal Trade Commission (FTC) and several State Attorneys General which closes a compliance inquiry by setting advertising standards for the company and establishing regulatory guidance for the identity theft protection industry.

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