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Redefining The Local Opportunity – Key Highlights & Takeaways From Borrell’s Local Online Advertising Conference
(Search Engine Land - Mar 15, 2010)
The “Business of Making Money” (is there any other kind of business, really?) Local Online Advertising conference held by Borrell Associates in NYC a few weeks ago represented, for me, a turning point in my own understanding of the “local opportunity” and how it will bear fruit.
Online Advertising Veterans Launch New Ad Technology Company
(Business Wire via Yahoo! Finance - Mar 15, 2010)
RALEIGH, N.C.----aiMatch announced today the launch of the company and limited availability of its online advertising technology platform. Founded by a team of online advertising technology experts who have been entrenched in the industry since its inception, aiMatch is dedicated to putting advertising intelligence in the hands of online publishers, helping them create new and better defined ...
Ryanair offers advertising on boarding cards
(Mad.co.uk - Mar 15, 2010)
Ryanair is to publish third party advertising on its boarding cards from today.
Compete Emceeing Mobile Marketing and Advertising Special Session at CTIA Wireless 2010
(PR Newswire via Yahoo! Finance - Mar 15, 2010)
Compete, a Kantar Media company, today announced that Adam Guy, vice president of client services, and Danielle Nohe, director of technology and entertainment, Â will serve as Masters of Ceremonies for the Mobile Marketing & Advertising special session at CTIA Wireless 2010.
World Cup 2010: Rugby Advertising Removed To Improve Pitches In South Africa
(Goal.com - Mar 15, 2010)
South Africa’s World Cup organising committee has persuaded rugby officials to remove on-field advertising logos to avoid damaging the fields.
@SXSWi Interview: Jim Coudal on What We Talk About When We Talk About Maintaining Dignity in Online Advertising
(Austinist - Mar 15, 2010)
Hear more at Jim Coudal's SXSWi panel, Online Advertising: Losing the Race to the Bottom , Sunday, March 14 at 3:30 p.m. I was sitting here trying to put into words why an interview - or a panel - about dignity in online advertising is relevant to more people than those of us who are oh-so lucky to be involved in the industry. And as I was engaged in one of those all-too-frequent Google-powered ...
Guvera music site uses guerrilla advertising tactics
(cnet.com.au - Mar 15, 2010)
Australian music download website Guvera offers free music to its users - by bombarding them with the advertising campaigns of its sponsors.
Online Marketing With Advertising Expert, LLC
(OfficialWire - Mar 15, 2010)
Marketing online is the fastest and best way to showcase yourself and your business to the maximum number of people.
Combined cinema and TV ads work better
(The Age - Mar 15, 2010)
The combination of cinema and television advertising is 36 per cent more likely to get consumers to buy than TV ads alone, a report suggests.
Advertising Gets A Makeover With Facebook Marketing
(OfficialWire - Mar 15, 2010)
What’s your opinion of Facebook marketing? Have you given it a shot, only to find out just how difficult it can be?

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